Equipo DRT introduces a new image campaign for the Sinua 100% linen fabric collection. The aim of this creative work was to be able to show the richness of the natural fiber applied to curtains. The high windows of the space have allowed the intrinsic fall and transparency in each of the designs to take center stage in the image.
Through play with the summer light of Valencia, each of the proposals shows us show a space can be enriched if its windows are dressed with fabrics such us Tarkan, Kibo, Linway, Sinua and Nabuco.
In addition, we wanted to trasnmit the values of linen such as timelessness, naturalness, plant origin and elegance. For this purpose, messages with texts have been embroidered, with a touch of humor, telling us about these properties: “I’m timeless”, “I used to be a plant”, “I’m 100% natural”.
Sinua, the most magical linen collection, now seen with different eyes.